Category Archives: Online crisis management

Catherine Warrilow

Podcast: How not to #fail in online PR, with Catherine Warrilow

Sometimes communications teams just need to step away from the brand and think objectively on the implications of their ideas. At the recent BrightonSEO conference, Catherine Warrilow of Oxford-based Seriously PR outlined to delegates how to avoid PR own goals. I caught up with her to discuss further. The recent “Boaty McBoatface” incident was the

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