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  • Copywriting Services
    •         - Articles and Case Studies
    •         - Blogging Services
    •         - Press Release Writing
    •         - Website Copywriting
    •         - AI-generated content proofing and fact-checking service
    •         - How we work
  • Training
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AI can’t replace us but we must work with the change

By Chris Lee13/03/20171 commentData and Analytics, PRAI in PR, artificial intelligence, Public Relations

I’ve been reading how Artificial Intelligence (AI) is going to replace PR jobs. I believe quite the reverse is true. Automating low-skilled, repetitive tasks will free many to do more meaningful, thoughtful PR. You can never replace human authenticity with robots in a people industry. I read this thoughtful piece […]

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