Embrace the micro-influencer

A brilliant interview with clothes retailer AllSaints reveals a major brand consciously aiming for mid-tier bloggers, proving that ‘influence’ is not all about size. Anyone who’s worked in PR will be familiar with the tiered system of influence. Naturally, PRs will pitch to media with the widest and most relevant […]

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Social Media Training

We provide bespoke digital marketing and social media training for PR agencies and organisations of all sizes, wherever you are in the world. Our training is bespoke to your needs and we cover everything from social media best practice, digital strategy, influencer relations, PowerPoint, SEO and more… Some of the biggest names in professional training […]

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